Talk
The Story of Boots’ 17: Selling Cosmetics to the Post-War Teenager
From: 9th May 2024 1:00 pm
To: 9th May 2024 2:00 pm
Lakeside
Djanogly Theatre (Lakeside Arts), University Boulevard, Nottingham, UKHashtag
About
Jack Moss, PhD Candidate, Dept. of History, University of Nottingham
£3 (free concessions)
In 1968, Boots launched a cosmetic range for teenage girls. Join us to explore how 17’s marketing campaigns captured the era’s emphasis on pleasurable self-expression, whilst simultaneously persuading girls to restrain their make-up use.
